{"id":46023,"date":"2022-11-05T14:08:45","date_gmt":"2022-11-05T21:08:45","guid":{"rendered":"https:\/\/www.bomanijones.com\/?p=46023"},"modified":"2023-01-26T10:44:56","modified_gmt":"2023-01-26T18:44:56","slug":"2022-michigan-sports-business-conference","status":"publish","type":"post","link":"https:\/\/www.bomanijones.com\/?p=46023","title":{"rendered":"2022 Michigan Sports Business Conference"},"content":{"rendered":"\n

NEW WILMINGTON, Pa. — Bomani Jones spoke with Sports Management majors for the 2022 Michigan Sports Business Conference (MSBC11<\/a>) on Oct. 28th. The annual event offers students insight into the changing landscape of sports media and entertainment. Bomani Jones discussed how the pandemic has impacted sports media and how being a black man has impacted his career and relationship with sports audiences. <\/p>\n\n\n\n

\u201cIf I try to go to a radio station and get a gig, it will stop me from getting a gig because the guy behind the table thinks the audience is too racist to enjoy me,\u201d Jones said.<\/p>\n\n\n\n

Bomani accompanied other leading figures in sports<\/em> analytics, business<\/em>, and technology including James Pitaro, head of ESPN and Estee Portnoy, Michael Jordan\u2019s business manager and spokesperson.<\/p>\n\n\n\n

Jones advised students interested in sports podcasting to have a keen ear for their audience and to respect their audience\u2019s intelligence. He also spoke about the challenges of being noticed in such a saturated digital space.<\/p>\n\n\n\n

\u201cDon\u2019t get too cute,\u201d Jones said. \u201cOriginality is a bit overrated. Not that you should do the same as everyone else, but you\u2019re not going to reinvent the wheel.\u201d<\/p>\n\n\n\n

Read more about his visit to MSBC11<\/a><\/p>\n\n\n\n

See what Kinesiology students had to say about the event<\/a><\/p>\n\n\n\n